SUFB 547: How To Create A Conservation Movement With Brooke Tully - Part 2
Brooke Tully joins me again on the podcast to discuss the second part of the interview that we started yesterday. Today, we are discussing how to create a conservation movement. I thought it would be good for you, the audience, to understand how...
Brooke Tully joins me again on the podcast to discuss the second part of the interview that we started yesterday. Today, we are discussing how to create a conservation movement.
I thought it would be good for you, the audience, to understand how a movement is put together, starting with the purpose. It's important to realize that a movement usually ends with a specific action or behaviour change. The campaign for the movement is based on creative marketing purposes hopes to results in a behaviour change of a certain group around an Ocean Issue.
Brooke works with conservation organizations to create campaigns that will help groups conserve the Ocean with a specific behaviour change.
Enjoy Part 2 of 2 episodes on Conservation Marketing with Brooke Tully.
Check out her work here: www.brookes2cents.com
Enjoy the Podcast!!!
Want to talk about it? Join our FREE Facebook Group to discuss the Oceans with Ocean-minded people.
Want to hear more form Brooke? Check out The Deep Dive, where Brooke and I talk more candidly about conservation marketing and how it applies to the Ocean.
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